When to use customer pivot note
Draft it whenever market feedback forces a change in who you are building for.
A practical example of customer pivot note
For example, after low adoption by corporate buyers, a team writes a note explaining the switch to small‑business owners and outlines a revised outreach plan.
How it applies to Ideoreto
Use this reference when preparing a project introduction or explaining your work on Ideoreto. Registration does not guarantee work, collaborators or funding.
Key takeaways
- Confirm the note cites a specific metric or interview that prompted the pivot.
- Validate that it lists at least two concrete actions for the new target.

