Back to glossaryStartup & VentureMarket Proof
Practical working label — agree its meaning within your project
Market Proof gathers concrete indicators—such as pre‑orders, pilot results, or qualified leads—to validate that a target market has a measurable appetite for the proposed product. It is a factual supplement to assumptions.
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When to use market proof
Create Market Proof before seeking seed funding or scaling production.
A practical example of market proof
Suppose a team collects 150 sign‑ups for a beta program and secures $30,000 in pre‑sales commitments, then compiles those figures into a Market Proof document.
How it applies to Ideoreto
Use this reference when preparing a project introduction or explaining your work on Ideoreto. Registration does not guarantee work, collaborators or funding.
Key takeaways
- Check that at least two independent data sources are cited.
- Ensure each data point includes a date and source reference.
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